Kind & Free Lash Loader

The mascara does what it promises and provides length and volume. It also stays in place in a small rain shower and is nice and dark. Personally, I prefer a somewhat thinner brush but I get along well with this brush. The only downside with applying is that it doesn't 'stick' very well on the eyelash and you have to brush quite often if a decent amount of mascara is left behind. But all in all, a nice mascara!

The first idea of the color of packaging is very loud. A bright color, big letters, but at the bottom it says “kind & free”. So a vegan mascara! “At Rimmel London, we believe that 'good for us' should mean 'good for our health, wellbeing, society and the planet'.” When you open the mascara, there is no smell and you get a wave-like brush. The outside is curved and the inside is narrower. When you put it on, you have a natural look, no heavy lashes, but of course longer lashes with a black touch. My own lashes are already very dark, but I expect that this can be beautiful even with a light hair color. Very nice for daily use, but not super festive. Not too present, but a touch of makeup. I myself am a fan of this look, but I can imagine that sometimes you want just a little more.

At first, when you open the mascara, the brush clumps quite a lot. I had to wipe the brush slightly with a tissue. After that, I can easily apply the mascara to my lashes. My lashes look longer and 1 coat is enough. It also stays in place. My lashes don't stick together.