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Invest now!

Become co-owner of We Are Eves.

Attention! This investment falls outside AFM supervision. No license and no prospectus required for this activity.
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A revolution in the beauty world, are you in?

We Are Eves is not just an ordinary beauty shop. We believe in a new approach to beauty, one without filters and with more honesty. With more than 375,000 honest reviews from real people, we strive to be the most trusted place for finding, comparing, and shopping for cosmetic products. But we want more. We want to revolutionize the way people shop for beauty products, no more fake images and empty promises - and we need you for that.

TARGET

€1.000.000

RESERVED INVESTMENTS

250%

EQUITY

6,29%

PRE-MONEY VALUATION

€14.900.000

SHARE PRICE

€4,56

135k members writing +370k honest reviews attracting +29M views in '23.

We Are Eves = Vivino of the expected $700bn beauty industry (2027).

The founders of BOL.com, Vivino and Ganni are investing in this funding round.

Partnerships with: L’Oreal, GUCCI, MaxFactor & Nivea

Download the AFM information document here

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A unique opportunity for you

At We Are Eves, we believe in the power of our community. It has always been our mission to empower people with honest information about cosmetic products and to make a difference in the beauty world. Now we are taking it a step further: we want you to become a co-owner of We Are Eves!

About investing

Do not invest unless you are willing to lose all the money you invest. This is a high-risk investment.

The founder of BOL.com explains why he believes in We Are Eves

Rick van Boekel, co-founder and partner of investment fund Airbridge, once founded BOL.com. Last year Airbridge invested in We Are Eves, and in this round they are also participating. Just like the founder & CEO of Vivino and the founder of high-end fashion brand GANNI. Rick feels We Are Eves is becoming a game changer in the beauty industry, just like BOL.com was in the e-commerce market a while ago.

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Over €6.4M invested

Renowned investors, including Airbridge and HearstLab, the owner of magazines like Harper’s Bazaar, Cosmopolitan, and ELLE, and the CEO & founder of Vivino and the founder of GANNI, all together have invested over 6.4 million euros in We Are Eves.
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We Are Eves is working with big names and market leaders in the beauty industry

The world wide beauty industry is estimated at $646 miljard in spending in 2024, and is expected to reach $700 billion in 2027. Online sales will contribute to 19% of that, which is a significant growing potential for We Are Eves. We Are Eves' business model is a B2B2C model. Revenue for We Are Eves is gained from partnerships with brands for the use of honest reviews, data subscriptions for brands and e-commerce sales of beauty products. Our community's honest reviews as an important catalyst and AI insights are being used to enlighten and inform consumers and brands. In the last year, We Are Eves has more than doubled their revenue and with this new investment will grow to a revenue of €4 million to then move towards profitability.
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Frequently asked questions

In 2024, we want to implement our tested and proven Generative AI. Moreover, We Are Eves aims to expand its community with millions of users and hundreds of thousands of members in the coming years. Currently, we are active in the United Kingdom, Netherlands, Germany, and France, and we want to grow these markets.
If you invest in a company, you become an investor in the business as you will have a share of ownership or equity. In the case of our crowdfunding campaign at We Are Eves, you invest money to become a co-owner of our company. If the business is a success and is eventually bought by another company or goes public at a higher value than it was when you first invested, you’ll get a return on your investment. However, the opposite is also true. If the company fails, you may lose some, or all, of your investment.
To become an investor of We Are Eves, you can fill in the form on this page. We will then contact you personally via email of by phone.
If the business is a success and is eventually bought by another company or goes public at a higher value than it was when you first invested, you’ll get a return on your investment and get your money back. It is not possible to ask your money back earlier.